How GPS Fleet Tracking Can Improve Fleet Management

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Efficient fleet management is a crucial focus for any transportation or distribution company looking to safeguard their assets, and GPS fleet tracking software could be the solution.

With a GPS fleet tracking system in place, it can help to enhance and streamline the process of fleet management. Whilst also identifying cost-saving and efficiency opportunities too. In this guide, we’ll cover:

What is GPS Fleet Tracking?

What Is GPS Fleet Tracking?

GPS (Global Positioning System) technology is an extremely common feature and tool in today’s world. For example, GPS can be found in our smartphones, satellite navigation systems, and in the microchips of our household pets.

GPS tracking works by locking onto a number of satellites orbiting the earth to triangulate its position. Combined with mapping and cellular communication, a GPS device can provide an exact location of whatever is being tracked.

Therefore, GPS fleet tracking is a way of locating a vehicle fleet. Not only this, but fleet tracking can also incorporate the monitoring and managing of business vehicle fleets to optimise and enhance business operations.

What Is GPS Fleet Tracking Software?

Modern GPS tracking software works through web or cloud-based platforms in conjunction with GPS tracking devices that are fitted to vehicles.

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By implementing fleet tracking software, fleet managers are able to get a detailed view of all company vehicles in real-time. Some beneficial features found in most fleet tracking software today, include:

  • The ability to locate and track a fleet in real-time, both globally and locally.
  • Extensive routing and mapping capabilities.
  • Drive analytics data to help identify idling, speeding, and unauthorised use.
  • Effective vehicle management tools for maintenance and repairs scheduling.
  • Detailed historic data for each fleet vehicle.
  • The ability to log and create accident reports.
  • Detailed notification alerts for employees and customers.

GPS fleet tracking software features may vary from provider to provider. So, before purchasing, think carefully about your fleet management needs for now and in the future.

The Benefits of GPS Fleet Tracking

The Benefits of Using GPS With Fleet Management Software

  1. Improve Cost Efficiency

    By monitoring business vehicles through GPS, fleet managers can achieve a higher level of visibility over their assets. They can begin to know where each vehicle is located and can use this information to make decisions to improve efficiency.

    For example, a courier company can use GPS fleet tracking to identify which vehicle is closest to a pick up location. By sending the nearest vehicle to obtain that parcel, they will ensure that it can be collected quickly. whilst also keeping fuel costs to a minimum.

    Tracking a fleet can also allow for a business to see how much they’re spending as a cost per mile, and how much they’re making in terms of revenue per mile. Businesses can then benefit from data such as distances travelled, arrival times and stationary hours.

    Fleet managers can also use this data to reduce vehicle maintenance costs. From vehicle analytics, they can identify problems and plan an effective maintenance and servicing schedule.

  2. Achieve Higher Driving Standards

    As well as increasing business revenue and profitability, GPS fleet tracking can also improve the safety and compliance of drivers.

    Through driver data, fleet managers can see which drivers are safe on the road and which ones are not.

    In turn, managers can incentivise drivers to improve their standards of driving and reduce the risk of accidents. They can even provide additional driver safety training for those employees that need it.

  3. Improve Security by Reducing Vehicle Theft

    Vehicle fleets can be seen as essential and valuable assets to a business. Whether they’re leased or owned, they need to be managed and protected to ensure that everyday business can be conducted.

    Through fleet tracking, asset managers can recover lost or stolen vehicles with the real-time location data provided by the GPS system.

    This information could also be provided to the police for fast recovery.

  4. Increase Customer Satisfaction and Service

    Finally, an efficient benefit of GPS tracking is the effect it has on improving customer satisfaction.

    For example, a courier company that uses GPS data can provide real-time delivery updates and alerts to customers.

    Not only does this let customers know where their parcel is in transit, but it can also notify them when their parcel has been despatched or delivered.


Implementing a GPS fleet tracking model is ideal for any business that has vehicles to manage. Its main purpose is to enhance fleet efficiency and provide valuable insights into vehicle and driver performance.

With the right software in place, a business can reduce fuel consumption, maintenance costs, the number of accidents, and paperwork. Not to mention the increased recovery time and reduction of lost or stolen fleet assets.

Finally, and most vitally, a fleet tracking system can essentially boost business revenue and profitability, and improve customer service.